Maxfashion.in — misleading prices under sale

Address:	Mumbai City, Maharashtra
Website:	www.maxfashion.in

I recently visited a Max Fashion brand store in Mumbai at a Mall. This being December month, it's their usual time for the clearance sale with offers like 20%, 30% or even 50% off on select garments.

I was browsing thru their trousers and I found one of my size with original price as some 1100 Rs and there was a clear label on it stating 50% off (It was also placed in section with tag like 50% off) and another label on it showing price now is some 550 Rs.

I picked it up and patiently waited in the queue for about 20 minutes. When I reached the counter the person scanned the code and charged me some 880 rs. I was wondering how come bill was higher than quoted price. For a moment I thought did they add any GST or such taxes but the price was supposed to be inclusive of all taxes.

When asked he said this is only 20% off. There was no much point in arguing on this matter because come what may the scanned price on computer is final.

This may be a trick by Max and such retail stores to first attempt to decoy a customer in creating a buying need and then charging him higher so that out of social pressure one may simply end up buying at the last minute at the counter.

Thank god I returned the product and dropped my plan to buying the same after that incident.

Consumer, be aware of this and double check the sell price in advance before buying.