Life Insurance Corporation of India [LIC] — Life Insurance Corporation of India [LIC] worst service for Nominee Update

Online portal is the worst I have ever seen. There is no option for online nominee update. When I approached to nearest LIC branch CBO 7/839 ( (other than my home branch where I issued my policy), said that you have to update nominee in home branch only.
First they are not on time. System was very slow.
When I called Customer care, they mentioned that I can change nominee anywhere in India but same is denied by LIC branch 7/839 (Ahmedabad branch).

When I called to SHRI ASHISH D PARMAR (CBO 7/839), there phone not working. Then I called SHRI PRASHANT HUMNE (CBO 3/838), ring was going but no one pick the call after multiple try.

Then I called to my LIC Agent, he mentioned that I have to come to home branch with bond paper to change the nominee. Its just ridiculous to work this much just to change nominee. Horrible service.
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    Life Insurance Corporation of India [LIC] Phone
    +91 22 2217 8600
    +91 75 5267 6254
    Life Insurance Corporation of India [LIC] Address
    LIC Central Office, 2nd Floor, Jeevan Bima Marg, Mumbai, Maharashtra, India - 400021
    View all Life Insurance Corporation of India [LIC] contact information