[Resolved]  Mother Dairy Full Cream Milk Polybag — goods sold at price above MRP

A half liter poly bag of full cream milk of Mother Dairy which is priced at MRP 12.50 per pack is sold at Rs. 13.00 per pack through out the NCR region at all retail outlets.

Is it that demand of their product outruns the supply or it is a strategy by the company to give higher disguised margin throughout their supply chain.