[Resolved]  Reliance Fresh — Loss of Loyalty Points

Hello Everyone,

I am a customer of Reliance Fresh Outlet at Medavakkam, Chennai and regularly make all monthly purchases at this outlet. Rel Fresh has a scheme of awarding loyalty points maintained through a Reliance Card out of the purchases made. The scheme is that for every purchase of 70 - 75 Rs you get one loyalty point. Due to regular purchase at this outlet, the loyalty points i gathered till date is 351 points. In between i had redeemed the 192 points which is equivalent to Rs 135 for which i purchased few items worth Rs 135. As complained by several Rel Fresh customers in this site, i was asked to sign as a proof in a Register for redemption. The register is only worth Rs 10 and is in a shabby condition. I had signed the entry saying that i have redeemed 192 points (Rs 135). But the entry did not have any date column which should tell you on which date i redeemed it. But ofcourse i know that i redeemed about 6 months back.

Two weeks before when i went for a purchase, i rechecked the loyalty points on the card. To my surprise only 29 points was displayed although it displays that the total loyalty points gathered so far is 351. Since i had only redeemed only once, the number of points that must be[protected] available must be around 159. When i asked them they said that i would have redeemed the remaining points also out of 159.

I simply asked them that if i would have redeemed it, the entry should be available in the registry that i redeemed it twice. I know that i have only redeemed once and there cannot be two entries. The registry was checked and it had only one entry which made them clear to them that i only redeemed only once and it is for 192 points. So out of 159 points, 130 points was either taken by inside staff (stolen) or there is no control over it. Only 29 points were remaining.

When i made a complaint and told that i will not step into the outlet unless an action is taken I was given a shabby register to write a complaint. As expressed by several Rel Fresh customers in this site, much to my dismay i did not see a regular regular complaint form which they do not maintain. More than 2 weeks has passed now since i made a complaint and there is absolutely no action taken to restore the stolen points. They dont bother at all, they seem to be thinking that customers would flood in continuously although there are so many problems. The complaint is still lying in the register without anybody attending it. So callous and attrocious is their attitude towards the customer.

Someone should do something on this please !!!

It is high time that some govt authorites or any authority with power who reads these complaints pass it on to the right people and take action against them.

I also agree with many here who have expressed here that the prices at the display and MRP prices while billing are different and these glitches seem to be ignored by many. No action is taken.

I am pretty sure that retail outlets such as these which have sprung up suddenly will incur the displeasure of customers one day finally.

I hope due action will be taken so that mistakes dont happen, otherwise customers would stop going to these outlets and resort buying at pushcarts and small shops.

Regards
Viswa