Britannia Industries — Hair found in Britannia Nutri choice Digestive biscuit - Thane | |
Hi,
I had purchased a Rs 20 pack (3 packs) of nutri choice digestive biscuit in the 1st week of May (haven't got time to write a mail). When we were consuming one of the pack on 10th May, after having 1 bite I noticed that the biscuit has human hair as one of the added foreign ingredient.
This is not the first time when we have seen quality compromise with Nuri choice biscuits, experienced other quality issues couple of times earlier but reporting it for the the first time. Before this we experienced weird taste of nuri choice biscuit + the texture of biscuit was not rough (actual texture) but it was smooth shiny and because of that it was very sticky and was not melting in mouth like it use to otherwise
I would expect Britannia team to take strict action against this since these are kind of initial warning alarms for the company's credibility and trust among consumers. I love Britannia nurti choice biscuits and I am a big fan of it but trust me such repetitive quality compromise issues will fade your image in market and give competition a great opportunity to grab your market share (trust me word of mouth is very strong and trustworthy publicity in either positive or negative side)
Regards,
Prashant Deshmukh
[protected]
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+91 80 3940 0080 [Executive Office]
+91 33 2287 2057 [Reg. Office]
+91 33 2287 2439 [Reg. Office]
Prestige Shantiniketan, Tower C, The Business Precinct, 16th & 17th Floor, Whitefield Main Road, Mahadevapura Post, Bangalore, Karnataka, India - 560048
pement delane hetu
38592 rupies ka demeg banaya 25/07/2013 ko mera mal bhi jaladiya 8manth ho gaya pement dene se mana kar rahai hai mal company ke tsi or psm ne jalaya