Great Eastern Trading — non-delivery of order

Address:VIP Road, Baguisti, West Bengal, 700159

I selected a lg 235 refrigerator in ge baguiati branch. After confirming they have the item in stock and can make delivery within 2 days, i booked the item and made full payment on 28th.
30th june: after they missed the scheduled delivery i visited the branch. I was told there were some issues. They told me now the challan is ready and will get delivery on next day.
1st july: still there's no delivery. I visit the store again and told that the item has arrived in store and is already out for delivery and should reach my residence within a few hours.
2nd july: still no signs of delivery. I again visit the store and now told that it's not yet despatched from godown, but the challan is ready (So status goes back to where it was 2 days earlier).

What i fail to understand, if they can't deliver why do they take orders and payment from customer. On top of that why do they pass false information to the customer.
Service is pathetic, i'll now have to cancel the order.
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    Great Eastern Trading Phone
    +91 33 2248 7294
    +91 33 2248 8856
    Great Eastern Trading Address
    20, Old Court House Street, Kolkata, West Bengal, India - 700001
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