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PureIT / Hindustan Unilever Complaints & Reviews

3.2
Updated: Jun 29, 2026
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PureIT / Hindustan Unilever reviews & complaints page 14

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T
Tarun Parhya
from Meerut, Uttar Pradesh
Jun 27, 2019
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Address: House No. 1255, sector 10 A, Opposite Housing Board Colony, 122018

I have purchased pureit marvella ro+uv on 21st feb 2018 and now on 24th june 2019 it stopped working.

I have booked a complaint for the same and the support representative visited my machine and said that the circuit board is not working and causing issue. He advised that it needs to be replaced and that will gonna cost me somewhere between[protected].

I have asked how can the circuit could get infected but he haven't any asnswer for that. To get my machine fixed i haved asked him to replace the faulty part, but he said that the part is not in stock and i have to wait for another day.
From last 4 days i am waiting for the same.

Due to this i am purchasing water from outside or borrowing from the neighbours from last 4 days.

My question is, how can a machine become unresponsive in that short time and become a burden. It looks selecting hul pureit product was the worst choice i have made.
My brother is using aquaguard and that is working fine from last 4 yrs without any issues and even customer support service is far better.
PureIT / Hindustan Unilever customer support has been notified about the posted complaint.
We want a new battery for my pureit but nobody is responding
Hi,
i purchased mineral RO+UV in May 2018- we are only 2 persons to use pureit .GKK filter changed with SF with in 6 months.is this possible ?
2 persons - 10000Ltr Drinking water ?
without any investigation and issue identification they changed GKK & SF.
Worst services provided by pure it .
Name -Atul Golas
contact-[protected]
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    Praful Arya
    from Mumbai, Maharashtra
    Jun 25, 2019
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    Address: 67 G Railway colony Tejpal road Vile Parle East Mumbai Maharashtra 400057, Mumbai City, Maharashtra, 400057

    Sir in reference to my earlier complaint your service centre taj service. Mob no +[protected] contacted me (On saturday 22 june) and gave esurance that they will send their mechanic to my home on monday 24 june. To solve my problem because next day is sunday. Today 25 june. They never sent their mechanic never reply my call. The service man attanded my home to change the battery is mr. Sunil rai. His mob no is [protected]. I called him repeatedly but each n everytime he gave reply i will visit tomorrow sir what should i do now. Is this the service of your company? Now i'm fad up.. Shall i go to consumer court to solve my problem.. Please do needful otherwise i will have to take other action..
    PureIT / Hindustan Unilever customer support has been notified about the posted complaint.
    Bought PureIT Marvello UV+RO 1.5 years back, suddenly there was no power supply to the unit. on inspection being told that Circuit board is gone. on going through different threads came to know its recurring problem. how can circuit board be gone only in 1.5 years.
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      PARTHA S BHATTA
      from Barddhaman, West Bengal
      Jun 22, 2019
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      Address: Bardhaman, West Bengal, 713102

      I purchased a HINDUSTAN UNILEVER Pureit Advanced Germkill Kit (3000L) for WATER PURIFIER(23L) for Rs 990/- on 07/05/2019 from City Varieties, Burdwan. The representative from City varieties replaced the Advanced Germkill kit on the same day. But the battery indicator has become completely red on 17/06/2019 and overflowing of water from the Water Purifier has occurred.
      The total number of members in our family is six (6) and drinking water consumption is approximately 15 litres per day. So the minimum life of the Germkill Kit is expected to be 6 months for our family. I expect a free of cost replacement of the product from the company as early as possible
      Jul 27, 2019
      Complaint marked as Resolved 
      PureIT / Hindustan Unilever customer support has been notified about the posted complaint.
      Verified Support
      Jun 26, 2019
      PureIT / Hindustan Unilever Customer Care's response
      Dear PARTHA S BHATTA,
      We sincerely regret the inconvenience you have faced. We never want our customers to feel this way. Please call our helpline number [protected]. Alternatively, you may also provide your contact details at pureit.[protected]@unilever.com We'll surely assist you. 
      Regards,
      Team Pureit
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        Suvarna31
        from Bengaluru, Karnataka
        Jun 22, 2019
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        Address: S2, Vrindavan bldg,Padmanabhanagar, PO Nandangadda, Uttara Kannada, Karnataka, 581301

        I called pure-it customer care for the replacement of the filter, they said the technician will call and visit in 72hrs for replacement after 72hrs i called again & have been calling everyday as they say that they will send technician in priority basis within a day. It's been a week now. The calls are charged and 21st jan i called & the agent mr. Naidu said he would make a follow up call to check the technician visit, but no calls from technician or mr. Naidu.
        Jul 28, 2019
        Complaint marked as Resolved 
        PureIT / Hindustan Unilever customer support has been notified about the posted complaint.
        Verified Support
        Jun 26, 2019
        PureIT / Hindustan Unilever Customer Care's response
        Dear Suvarna31,
        We sincerely regret the inconvenience you have faced. We never want our customers to feel this way. Please call our helpline number [protected]. Alternatively, you may also provide your contact details at pureit.[protected]@unilever.com We'll surely assist you. 
        Regards,
        Team Pureit
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          Praful Arya
          from Mumbai, Maharashtra
          Jun 20, 2019
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          Address: 67 G, Railway colony, Tejpal Road, Vile Parle East, Mumbai,400057, Mumbai City, Maharashtra, 400057

          Sir I have pureit classic model.i have purchased new kit of battery of 3000 liter on 13 June 2019. Your service person has fit the same in my machine. But after his went the water likage problem arrived.the water is going over flow from transparent part of machine.i immediately complaint to service person & service centre.they assured me to solve the problem.but now more than 7days past but no one solve the problem.they replied they don't have the part as when part received they will solve the problem. Sir how many days I have to wait, please do the needful.
          PureIT / Hindustan Unilever customer support has been notified about the posted complaint.
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            A
            abhi_kolkata
            from Kolkata, West Bengal
            Jun 19, 2019
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            Address: Rahara, 700118

            I have purchased Pureit Ro+Mf advanced on end of October, 2018. After installation we started using it on mid of November. Our daily water consumption is approx 10-12 ltr per day.
            We have noticed that the water flow is getting reduced since end of May, 2019. Now, in this month, we could get hardly 3-5 ltrs after a very very long time running this machine.

            I have complained Pureit, and their service provider near our locality sent service person at our home. After checking he said, the Ultrafiltration membrane is damaged and also the water flow controller kit is also need to change.
            Moreover, we came to know that those all equipment are not under Warranty. What a surprise !!!
            A filtering machine's Filter related items are not under warranty.

            Then what are under warranty??? - The upper cover box(that is of plastic), only the electrical parts and the Service is free under warranty.

            GREAT !!!

            We all know, these internal filtration related items are being hampered while using. So, this warranty policy is completely a cheating to the customers. They never tells us that those items are not under warranty coverage. Ultimately a product of 10, 000/- costs around 20, 000/- after 2 or 3 years.

            I believe, they puts the warranty terms and conditions by their own. So, our honorable government should look at this matter.
            Jul 26, 2019
            Complaint marked as Resolved 
            PureIT / Hindustan Unilever customer support has been notified about the posted complaint.
            Verified Support
            Jun 22, 2019
            PureIT / Hindustan Unilever Customer Care's response
            Dear abhi_kolkata,
            We sincerely regret the inconvenience you have faced. We never want our customers to feel this way. Please call our helpline number [protected]. Alternatively, you may also provide your contact details at pureit.[protected]@unilever.com We'll surely assist you. 
            Regards,
            Team Pureit
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              A
              Anu Manchery
              from Tirur, Kerala
              Jun 19, 2019
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              Address: 679327

              I bought Pureit classic 14 ltr purifier from Manjeri, Malappuram Dist, kerala two months before. After one month o[censored]sage, it started leaking through the Germ Kill kit. The indicator on it is still white colour (not used up which will make it red). Now I realize that the HUL company made this rubbish product with stupid ideas which made most of their customers disappointed.
              Jul 24, 2019
              Complaint marked as Resolved 
              PureIT / Hindustan Unilever customer support has been notified about the posted complaint.
              Verified Support
              Jun 19, 2019
              PureIT / Hindustan Unilever Customer Care's response
              Dear Anu Manchery,
              We sincerely regret the inconvenience you have faced. We never want our customers to feel this way. Please call our helpline number [protected]. Alternatively, you may also provide your contact details at pureit.[protected]@unilever.com We'll surely assist you. 
              Regards,
              Team Pureit
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                M
                Muralikrishna Reddy
                from Mumbai, Maharashtra
                Jun 16, 2019
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                Address: Waddepally,Subedari, 506370

                Dear Sir I purchased the Batter kit in Hanmakonda Local Shop 20 Days Back. My self Replaced It. But It was Not Working. Water Not Filtering. I Have Cleaned Completely and Replaced it back.but Problem not Resolved. So kindly Assist me with the Solution. My mail I'd is [protected]@gmail.com. I hope You People Solve My Problem as soon as possible.
                Thanking You
                D.Murali Krishna Reddy
                PureIT / Hindustan Unilever customer support has been notified about the posted complaint.
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                  C
                  CA Pankaj Agrawal
                  from Mumbai, Maharashtra
                  Jun 14, 2019
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                  Address: Sedom, Nyati Equitorial, Bavdhan Khurd Pune, Pune, Maharashtra, 411021

                  I have asked for a HUL associate to come and replace GKK2 during last weel. After he has changed the GKK2, there was leakage issue and control circuit got damaged. Contact no of associate - [protected]. He told me not to report to HUL customer care and call me instead. I did that, he came next day the device was working. He has clened the electric chip the display and after that it started blinking. its not working anymore. When we called him immediately, he asked us to wait till morning and assured us that it will work in morning. He came next day and told us that the part is faulty now and needs replacment at 5500/- INR. This is purely due to his fault. I raised this to HUL customer care. I feel cheated as this is due to fault o[censored]ntrained assoicate of HUL. From last 8 days we are drinking purchased water and HUL is only promising to send senior engineer but sending no one.
                  PureIT / Hindustan Unilever customer support has been notified about the posted complaint.
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                    S
                    sagarreddy. Oct10 Kotte
                    from Hyderabad, Telangana
                    Jun 11, 2019
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                    Address: Meerpet, Rangareddy, Andhra Pradesh, 500097

                    I just complained about pureit product..i bougt it for 19000 and in one and half year its circuit is not working it should be replaced and will be charged 5500..why should i pay money for faulty circuit if doesnt work for even 2 years whats the use of product..i raised a complaint i dint get a solution but complaint marked as resolved..they forwading my complaint it to their service man ..that service man saying we will charge 5500 i[censored] want we will replace else be quiet..how can my complaint is in resolved mode..
                    Jul 17, 2019
                    Complaint marked as Resolved 
                    PureIT / Hindustan Unilever customer support has been notified about the posted complaint.
                    Verified Support
                    Jun 14, 2019
                    PureIT / Hindustan Unilever Customer Care's response
                    Dear Consumer,
                    We sincerely regret the inconvenience you have faced. We never want our customers to feel this way. Please call our helpline number [protected]. Alternatively, you may also provide your contact details at pureit.[protected]@unilever.com We'll surely assist you. 
                    Regards,
                    Team Pureit
                    Jun 15, 2019
                    Updated by sagarreddy. Oct10 Kotte
                    I mailed you details.and i was mailing you same from past one month
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                      G
                      Gangadhara S
                      from Chennai, Tamil Nadu
                      Jun 11, 2019
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                      Address: BEGUR MAIN ROAD YELENHALLI VILLAGE, 560068

                      Hi Srinivasan/Team,

                      I have received below message from your team on May15 regarding my complaint . So far no one visited and I had received a call from one of the service center, after taking the details over the phone they said it’s an issue with power adapter.

                      It’s been 15days no one bother to give the update from Unilever, as it’s an essential needs for day to day requirement. Now I have to depend totally on external water source.

                      It’s really unsatisfying to know the kind of service I have receiving after so many calls to Pureit customer care still no one bother to provide the resolution on it. I will make sure this would be socialized on different social media platforms.

                      Below Message received on May155019
                      : Thanks for registering ur Complaint CO[protected] with Pureit. Our Service Technician will visit u within 24 HRS. Pl call [protected] for any query:
                      PureIT / Hindustan Unilever customer support has been notified about the posted complaint.
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                        B
                        bigboss786
                        from Kolkata, West Bengal
                        Jun 11, 2019
                        Resolved
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                        Address: P-267,Block-B,Laketown,1st floor, North Plaza, B-block, 2ndfloor,Kol-59, Kolkata, West Bengal, 700089

                        I already bought a Advance Germ Kill full kit 3000litre in the 24 April'2019by Rs:1099/- From your Companys service Provider"Karuna Enterprise" from kolkata location area.Last 3-days that filter was not working it's become red as indicator board.Problem is that your authorized serivce provider name provided earlier is not providing my Advance Germ kill kit 3000 litere kit, they told me they can provide only 1500 litere as a replacement purpose they said it's a company rules.When am paid the money for 3000litere germ kill kit earlier, they why should i compromise..It's your company default product, that they are provided us.it should be better that you will replace by 3000lite advance germ kill kit with the older one.Otherwise, you company will big pay for that.
                        Jul 15, 2019
                        Complaint marked as Resolved 
                        PureIT / Hindustan Unilever customer support has been notified about the posted complaint.
                        Verified Support
                        Jun 14, 2019
                        PureIT / Hindustan Unilever Customer Care's response
                        Dear Consumer,
                        We sincerely regret the inconvenience you have faced. We never want our customers to feel this way. Please call our helpline number [protected]. Alternatively, you may also provide your contact details at pureit.[protected]@unilever.com We'll surely assist you. 
                        Regards,
                        Team Pureit
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                          S
                          sagarreddy. Oct10 Kotte
                          from Hyderabad, Telangana
                          Jun 4, 2019
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                          Address: meerpet, Hyderabad, Telangana, 500097

                          A year ago i purchased pureit ro+mineral, recently there is a indication for changing sf, so we called customer center and they said since warenty over this service will be charged.. So i accepted. And service person inspected pureit and control circuit and said control circuit is damaged and 5500 will be charged to replace it.. If a product doesnt perform well for 3 years.. Why to sell it in market.. Seen many similar complaints on pureit.. Can you please suggest us what to do.. Or take necesary actions to solve this.. If i pay 5500 i can get bislery water cans for two years.. This worst products either to be banned or to be rectified.. If issue is not resolved then will proceed legally..
                          If any others facing same issue please reach me @ [protected]@gmail.com
                          Jul 11, 2019
                          Complaint marked as Resolved 
                          PureIT / Hindustan Unilever customer support has been notified about the posted complaint.
                          Verified Support
                          Jun 10, 2019
                          PureIT / Hindustan Unilever Customer Care's response
                          Dear sagarreddy,
                          We sincerely regret the inconvenience you have faced. We never want our customers to feel this way. Please call our helpline number [protected]. Alternatively, you may also provide your contact details at pureit.[protected]@unilever.com We'll surely assist you.
                          Regards,
                          Team Pureit
                          Jun 11, 2019
                          Updated by sagarreddy. Oct10 Kotte
                          Shared my contact info via mail..reach me @[protected]
                          Jun 11, 2019
                          Updated by sagarreddy. Oct10 Kotte
                          I got call from pureit service man, and he saying same thing, i need to pay 5500 for control circuit. The same issue i raised in consumer forum and now the same thing your service person is saying. If circuit board loses in one and half year..i hope in another two years pureit wont work. I just need it to be fixed without any cost.
                          Jun 11, 2019
                          Updated by sagarreddy. Oct10 Kotte
                          Complaint was not resolved ..these people again saying same thing..they dint want to replace the part if we give money they will replace..will wait for two more days and will put it in social media ..why should i pay money..even if i pay they doesnt gaurenty that that product will work for two more years..
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                            S
                            sagarreddy. Oct10 Kotte
                            from Hyderabad, Telangana
                            Jun 4, 2019
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                            Address: Hyderabad, Telangana, 500097

                            I bought pureit mineral ro +uv 1 and half year back. For 19000 after 1 year 5 months its started blinking change sf in red color..so i called pureit customer care asked for service since its warranty over they said they will charge 350 ..then later they came to home and said control circuit is gone..need to replace ...5500 for replacement charges..what the hell with these people if every 1 and half year circuit board goes bad..that too a product which they claim as best product not even sustain for 5 years..with 5500 i can buy mineral water for 2 years.i just want necessary action to taken on these people..i planning proceed ligally by filing a case againest them..many people facing similar issues ..please mail me people with same issues we can proceed ligally [protected]@gmail.com
                            PureIT / Hindustan Unilever customer support has been notified about the posted complaint.
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                              D
                              Deepaksw
                              from Darbhanga, Bihar
                              Jun 4, 2019
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                              Address: Village-Kochadhi, P.O-Sarenja, P.S-Rajpur, Buxar, Bihar, 802114

                              Sir Maine 24May ko Pureit Demo ke liye Requst diya Tha ki wo aakar check karle Mere ghar KA TDS Kitna Hai Or Mujhe UV Or RO Lena chahiye But Mujhe Abhi tak KOI Response nhi mila Hai Or Mai continously apke customer care ko call Kar raha Hu Par Wo Bhi Sirf Ye keh rahe Hai daily ki Humne Follow Up Kar diya Hai Tomorrow Apke yaha Wo aa Jayega or Call aayega But Aaj tak nhi aaya. Or Please Sir Ya to bhej Dijiye YA Mera Request cancel kijiye. Or Agar Mai Aapka Pure It leta Hu or uske baad KOI problem hoti Hai to Same yahi problem hogi na KOI Response nhi milega Apke Taraf se. To kya fayada Aapka Water Purifier lene KA.
                              REGISTER MOBILE NO - [protected]
                              EMAIL ID - [protected]@GMAIL.COM
                              COMPLAIN NO - CO[protected]
                              ADDRESS - VILLAGE-KOCHADHI, , P.O-SARENJA, P.S-RAJPUR
                              PIN CODE 802114
                              DEEPAK KUMAR SINGH
                              PureIT / Hindustan Unilever customer support has been notified about the posted complaint.
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                                Ravi kiran R
                                from Mumbai, Maharashtra
                                Jun 3, 2019
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                                Address: 560026

                                Hi,

                                I own pureit ultima ro +uv and 3 months back my purifier's water dispensing button is broken out and after that i contacted customer care many times around 6 to 7 times but i hardly got any response. I had escalated to general manager as well still there is no response. I have lost all the hope i had on pureit and hul. After spending 24, 000 for purchasing the purifier, i am still buying water from outside which is very disappointing and irritating.

                                Pureit or hul team please look into this asap
                                PureIT / Hindustan Unilever customer support has been notified about the posted complaint.
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                                  vinodl5
                                  from Bengaluru, Karnataka
                                  May 27, 2019
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                                  Address: # 71 BEHIND IPACT COLLEGE, KODIGEHALLI SAHAKARNAGAR, 560094

                                  It's not even been two years since i purchased pureit ultima ex ro+uv. Recently saw a red bar in display and called up customer care to inform about the same. After inspection, initially technician told it's display issue later later he confirmed it's control circuit issue, for replacement it will be charged 5000+ inr.
                                  I came across multiple similar issue reported by other customers. I think pure it is designing products which will fail after few months to make more money out of costly product replacement.
                                  Every year we spend around 10000 for kit replacement. This is ridiculous. One year of product maintenance is more than the product cost. I need pureit to look into this matter and help me.

                                  Phone: [protected]

                                  Regards,
                                  Vinod
                                  PureIT / Hindustan Unilever customer support has been notified about the posted complaint.
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                                    U
                                    Udhay Shankar
                                    from Chennai, Tamil Nadu
                                    May 21, 2019
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                                    Address: No 8,4th Cross Street,UIC, Kodambakkam, Marutham Apts, Chennai, Tamil Nadu, 600024

                                    I own a marvella ro. From last week it stopped working and on registering a complaint, a technician from your local service partner madha agency (Chennai) inspected the machine and he told that the power adapter has stopped working and he asked me to change the machine and get a new one since there is no stock and they didn't receive the adapter for 3 weeks from hindustan unilever itself.

                                    Damn, why should i change the machine just because you don't have stock of the adapter? The cost of the adapter is 1800 inr. Why would i get a new machine by paying extra 10, 500 bucks?

                                    This is horrible customer service by hindustan unilever. I even mailed srinivasan. M (Service head of india) regarding this, no response till now. What's the solution for this?
                                    PureIT / Hindustan Unilever customer support has been notified about the posted complaint.
                                    I changed the battery and began liekege problem.he told Circuit board to be replaced cost of 6000 this is the most worst water purified machine
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                                      S
                                      Swarup Supakar
                                      from Mumbai, Maharashtra
                                      May 20, 2019
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                                      Address: Nilgiri 408 ANUSHAKTI NAGAR BARC, Mumbai City, Maharashtra, 400094

                                      Complaint no 34548768
                                      Since when i have bought this product product cost 17k) i had issues. Every time technician came asked me for 2k or 3k rupees. Well this is a good business policy, one clap for that. We are here really suffering from the bad product what you have delivered to us (Utterly disjointed with the product and services). Water is a essential thing making money out of this kind of evil thing. Last 2 years i made 9 compliant for which i have paid 19k, product cost is 17k, so after summing up oh my god 36k i have paid for water. And last week your technician said beautiful words — your product gone (See after paying 36k) you need to purchase another another one, wow. Another hindustan unilever another pain ding ding. Some time i thought why jet airway closed then i mate people like you and realized "the things you own will end up owning you"

                                      One request please take your product (So called purifier) from my home.& please don't hire bad engineers (Like you)
                                      PureIT / Hindustan Unilever customer support has been notified about the posted complaint.
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                                        A
                                        arcsinha
                                        from Mumbai, Maharashtra
                                        May 15, 2019
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                                        Address: Andheri, Mumbai City, Maharashtra, 401107

                                        Hello - I had purchased PureIT Marvella RO + UV around Feb 2017 (model RCR[protected]. It did run absolutely fine till Jan 2018. However from Feb, GKK1 light started blinking. I did approach customer care, person came and replaced GKK1 and SF too. Since the 10L water purification and filling takes time, the guy left saying that he will call me afterwards that how the filters are working! Later I noticed that filter was not filled completely while was machine was on and rejected water was keep coming. I did feedback this to the person. He came next day, relooked everything and said seems there is some issue in GKK2 as well. I had no choice left but to get it replaced that too. But still there was same problem. Next Saturday I again called customer care and the same person arrived. This time after 2hr inspection he said, , seems there is some issue in control panel. I was furious, I called a senior person home. He too visited following Saturday and did some rectification with control panel. The day purifier was working fine and this continued for next two days. Third day onwards, the same problem started again. Senior engineer visited again and again did something with control panel. After that purifier worked for a week and then again all three filters (GKK1, GKK2 and SF) started blinking. I was too tired and exhausted of complains.. it was almost 2 months that all and entire Saturdays & Sundays I was spending only on this!!! I had literally given up, now after a year that i have gained some energy, I ask you for replacement. After buying such expensive purifier, I had to go through such traumatic experience. I can't tolerate this any more and need urgent replacement.
                                        PureIT / Hindustan Unilever customer support has been notified about the posted complaint.
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