Shaadi.com — shaadi.com id verification policy

Shaadi.com has decided to randomly select me for id verification. To which i must submit a copy of my ids. I talked to representatives at shaadi.com however, they keep repeating the same lines that i need to upload it and send it via email or attachment. While i understand, the need for verifying who i am, it is inappropriate for a company to ask for such high level documents which could be leaked at some point or another. This is not appropriate behavior as these documents contain my private information. This is not for a random company to keep.

They already have my credit card information, if they use that and run a simple google search they can find out more information about me. If they absolutely require this id information, it should have been asked for up front when i made the account. Instead they have waited like a tiger crouching in the grass till i was invested in the service and then demanded my details and held my account hostage to do so. This is inappropriate behavior.