Times Of India — fake advertisement

In times of india and other local news papers @ vadodara in between 12th to 14th sept, there was an advertisement about hyper market kart offering discount 50% on grocery items. Me and my friend purchased item worth 20, 000 rs. After booking order, tried to call customer care but no one was responding then searched on net where we found there are other cases also. How can some one across india can cheat so many people at the same time?? This is the time where we have to fix the responsibility. News papers are earning by giving advertisement, they must verify. It looks they have cheated thousands of people across the india.