Sony India — sony lcd

Address:

362001

I purchased sony bravia tv "32" lcd klv-32bx320 inm in october 2011 from sony authorized dealer mahalaxmi electronic, junagadh, gujarat pin code 362001.

I suddenly got picture problem in my tv and some time its on some time not on.

I took my tv to sony customer service on 21/12/2017. They inform me that its panel need to be replaced. It will cost around 8500/- inr, on which i agreed. After couple of days they informed me that this panel is not available at company and they give me a option to purchase any new sony tv with 25 % discount on price. I selected 40" klv-r352e full hd model. They mentioned me price of new tv 45990/- inr and with 25% discount its price will 34425/- inr.
But when i approched to local authorized dealer for verification of its real price, dealer is giving me same tv at costing of 41, 000/- inr. It clearly means if i purchase new tv from our service centre the price will 45990/- inr and same thing is available in market at 41000/- inr. If we deduct 25% discount from this market price, new tv should cost me 29435/- inr. Means factual discount as buy back is only just 4990/- inr.
Two things i will like to put in your knowledge. One is that global brand like sony should always repair their products because whenever anyone purchase sony, means he is paying 10k to 15k more than other brands in market. And second thing if you are unable to repair your product you should make reasonable, genuine & satisfactory buyback options.
I have full trust on sony brand. I discussed similar matter at our customer care number. They advised me to make a email in this regard. Kindly suggest me what should i do in this matter. My corespondence details are as under.

Job no. Of service centre j73716265
Date[protected]
Sony authorized service centre junagadh 362001

Customer care ref. No. 44912120
Date 01/01/2018