United Colors Of Benetton — shirt colour fade just after 1st wash

Hello,

I bought united colors of benetton shift of mrp 2399/-. I used it and just after washing it for the first time, its color colours faded and became a bit white. This is really not expected from sach a high brand like united colours of benetton.
If the colour of shift of worth 2399/- will fade just after first wash, what else we can expect from such a highly appreciated brand like ucb?

Product link: https://www.flipkart.com/united-colors-benetton-men-solid-casual-blue-shirt/p/itmf74cep4aqp2pt?pid=SHTF7...⇄

Let me know if you need any more detais?

Thanks & regards,
Gautam
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